More Choices Connecting You To The World
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August 14, 2008
Dear Magin,
I want to thank you for your support of American Airlines and share some exciting news. Today American Airlines, British Airways and Iberia signed a Joint Business Agreement (JBA) to cooperate on flights between North America and Europe, and announced that we plan to expand our global cooperation. Though our three airlines will continue to operate as separate legal entities – with our own fleets, employees and brands – we will cooperate more closely to improve travel choices, offer more convenient schedules and give customers more opportunities to earn and redeem frequent flyer miles.
Today's announcement represents good news for travelers. Our customers will be able to travel more easily on a oneworld network that includes nearly 9,000 daily departures to 663 destinations in 134 countries via flight schedules that will be coordinated to deliver more conveniences and choices. As an example, here in the U.S., customers and communities will gain improved access to 207 new international destinations just by our ability to link our networks.
We also plan to expand our codesharing and offer combinable fares, allowing customers to choose from multiple routings across the entire oneworld network rather than just those flights marketed individually by each airline. This will also allow us to offer our customers and communities greater access to more competitive fares and ultimately the ability to fly on new and expanded routes.
As a result, you'll have greater opportunities to earn and redeem your American Airlines AAdvantage miles on each airline's transatlantic flights. Reciprocal lounge access with British Airways, Iberia and other oneworld members will continue as it is today – however, with an expanded network and more codesharing choices, customers will have more opportunities to take advantage of this valuable benefit.
As a key first step, our three airlines – along with Finnair and Royal Jordanian, our transatlantic partners in the oneworld global alliance – plan to apply today with the U.S. Department of Transportation (DOT) to receive global antitrust immunity. This will not only help us work together more closely for the benefit of our customers, employees and shareholders, but will also allow the oneworld alliance to compete more effectively with SkyTeam and the Star Alliance, which already enjoy broad immunity among their global air alliance members.
Although these changes, if approved, will take some time to be implemented, we will be in touch as new information becomes available. In the meantime, please visit www.aa.com for more information.
We hope that you are excited about the great benefits and choices that will take place from this proposed relationship. We will keep you posted on the latest developments. Again, I want to thank you for flying American Airlines.
Sincerely yours,
Dan Garton
Executive Vice President, Marketing
La fidelización del cliente es la razón por la que esta corresponsalia se ha enterado de lo que se vende como un acuerdo de campanillas y servido en bandeja a consumidores y viajeros con tarjeta y puntos de la aerolínea estadounidenses. Un correo de American Airlaine con la firma de uno de sus vicepresidente ejecutivos , Dan Garton, ha sido remitido hace unas horas a cientos de miles de internautas advirtiéndoles del acuerdo suscrito finalmente por las compañía Iberia, Brthis y American Airlaines, capaz de convertir a sus hipotéticos usuarios en afortunados viajeros a la hora de elegir desplazamientos y mejores tarifas para dar la vuelta al ancho mundo. American Airlaines calcula que este acuerdo permitirá desde ahora hablar de 9.000 salidas diarias a 663 destinos en 134 países diferentes. American Airlaines ofrece como ejemplo, solo en los estados undios, la posibilidad de disfrutar de 207 nuevos destinos con horarios de vuelo que se coordinarán para hacer mas facil y cómodo los viajes de sus clientes que podra conocer sin salir de casa –con su computadora y con una linea de internet- cuales y cuantas son las alternativas, hortarios y vuelos que le ofrece la combinación de esta nueva y gigantesca alianza aérea.
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